Sales and Marketing Manager

Sales and Marketing Manager job in kenya

Our client, an international travel company urgently seeks to fill the above position.

The position reports to the Managing Director.  

The purpose of the role is to plan and implement sales and marketing activities in order to meet company targets for retention growth and profitability, and to contribute to the executive management of the company.

Roles & Responsibilities

• Develops  an annual marketing plan in conjunction with Senior Management and the sales department. This should detail the year’s activity to meet agreed company objectives.
• Directs department(s) to achieve objectives established in the Company’s Strategic and Marketing Plan.
• Coordinates sales operations with all other departments/divisions of the Company.
• Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
• Seeks out and targets new customers and new sales opportunities, initiates action plan to approach and secure new business for the Company.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
• Contribute to the design, production and effective delivery of high quality sales presentations and proposals to prospective customers in accordance with agreed guidelines.
• Provide information and advice on the submission of proposals and assist/attend with the production and presentation of major tenders, whether or not directly involved.
• Senior responsibility for all Trade Accounts Receivables.  Monitors A/R aging on a proactive basis with his personnel, coordinates with Credit Manager and Accounts Receivable Manager/Controller.
• Global and Local Client Implementation for newly acquired clients
• For Implants coordinate with GDS providers and IT to ensure all equipment is setup correctly.

 Qualifications

• Marketing bachelor degree | CIM qualification
• MBA is a plus
• Experience in service industry for more than five years
• Experience in travel management will be an added advantage

If you meet the above minimum requirements, kindly your cv to;

Frank Management Consult Limited,

Nyaku House,1st Floor,

Argwings Kodhek Road,Hurlingam

Emails: robinson@frank-mgt.com and frankmconsult@yahoo.com